ue Robinson NFDA

Sue Robinson

Chief Executive
NFDA will welcome a variety of speakers from across the industry.

Sue Robinson is the Chief Executive of the National Franchised Dealers Association (NFDA), the trade body which represents franchised car and commercial vehicle retailers in the UK. She also has responsibility for policy and media strategy.

Sue was named as number 10 in the 2008 AM Power list, top 100 influential people, and was given the Automotive Management Industry Personality of the Year Award in 2010 for raising awareness of key franchised dealers’ issues. In 2010, she won the Motor Trader Outstanding Achievement Award and has been named in the Motor Trader’s top 50 ‘Movers & Shakers’ of the motor retailing industry every year since 2013. In 2022, she was number 33.

Following a degree in Sociology and a PhD in Social Science from Birmingham University Sue started a career in magazine journalism moving into PR and Communications for the building services industry.

Sue joined the RMI as Press Officer, moving on to Public Relations and Policy Manager, and then Director of External Affairs. In 2006, she was appointed Director and subsequently Chief Executive of the NFDA. Sue has been responsible for raising the profile of the NFDA making it one of the most significant bodies in the sector.


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Kim Costello

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Ian Plummer

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Marc Palmer

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Owen Edwards

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Neil Addley

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